“My marketing plan is strategic giving.”
I read this somewhere on the fly and wrote it down. I’ve not been able to find the source (yet) . . . so unfortunately here it is without attribution.
Don’t you love that sentiment? And doesn’t it apply to so much that we want in life, beyond business?
You can imagine this formula in your own life:
My plan for finding friends is strategic giving.
The way I contribute to the world is through strategic giving.
Strategic giving as a marketing plan . . . this phrase sums up what is so exciting about the world today.
More and more people are coming to understand that giving leads to receiving.