We, awash in time: A simple trick for opening up your day and your life

“We are awash in time and profligate in its abuse.” 

~ Richard Koch, The 80/20 Principle

The ground-breaking business writer Jim Collins lives a simple life. He does this to get the best out of himself. His life goal is to leave a lasting creative contribution. He also wants to flourish in his non-work hours. 

By paring down to the essential Collins is able to do both. He gets the sleep he needs. He is able to take on the physical challenges that keep him feeling alert and alive (he’s a mountain climber). He gets to bask in his home life.

It wasn’t always this way. 

Here’s what Rochelle Myers, an early mentor to the young Jim Collins told him one day:

“Instead of leading a disciplined life, you lead a busy life.”

Collins learned from her. How eliminating the unnecessary and trivial can lead to a soul-stirring life.

Where was Rochelle Myers when I needed her too in my twenties?

Here is Collins discussing what he gleaned from watching Myers in action:

Looking back, I now see Rochelle Myers as one of the few people I’ve known to lead a great life, while doing truly great work. This stemmed largely from her remarkable simplicity. A simple home. A simple schedule. A simple frame for her work. 

Rochelle spoke to me repeatedly about the idea of “making your life a creative work of art.”

Note: The underline is mine, for emphasis.

. . . . . . . . . . . . . . 

We are awash in time! There is so much of it! When we slow down and make room for what truly matters, the rest sloughs off like dead skin. 

(Hmmm, can there be a better, more appealing analogy?)

. . . the rest falls away like the sweat off Lady Gaga’s brow . . .

(I’m working too hard now.)

When we slow down we are able to make room for what really matters. 


Slowing down opens up time. Try it. Slow down when you start your day. Give yourself the space to ooooooze into your day. You’ll be surprised how the morning flows at a speed you like. 

Do it again at lunchtime  slow down, notice your day  and the afternoon will treat you like royalty.

What creators do

For you — 

Evan Griffith
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